Make your social media posts more engaging with this one, simple step

image of a smartphone with various social media icons displayed on the screen as a teaser to the blog article about how to make your social media posts more engaging with this one, simple stepWant to increase the chances of your LinkedIn, Twitter or Facebook post being clicked on, liked, favourited, shared, commented on or visited–in the majority of cases, 30-45% more often? Add a photo to your post.

Check out these impressive stats

According to Kissmetrics, a Facebook post that includes a photo gets 53% more likes, 104% more comments and 84% more click-throughs.

Adding a photo to your Twitter posts can have a major impact too. A tweet with an image results in 36% more clicks, 41% more retweets, 48% more favourites and 31% more visits.

LinkedIn posts do much better when they include an image as well. According to QuickSprout, a post on LinkedIn that features an image will result in a 98% higher comment rate.

So remember when you’re putting together your next social media post, spend an additional few minutes and include a photo. You’ll “like” the results.

Photo Credit: mikemacmarketing